The key point is that Planet 13 is focused just as much on the experience of its customers as it is on making a sale. Meanwhile, the July 2021-opened Orange County SuperStore spans 55,000 square feet, 30% of which is devoted to selling space. For some added context, the average Walmart is only 105,000 square feet in size. The flagship Las Vegas SuperStore spans 112,000 square feet and houses an events center, café, and consumer-facing processing center. ![]() The end result is that Trulieve has gobbled up about half of Florida's dried cannabis flower and oils market share, and thanks to its low marketing expenses has reported recurring quarterly profits for more than three years.Īt the moment, Planet 13 has only two operating dispensaries but they're unlike anything else in the country. Second, saturating the state means not having to spend as much on marketing to build brand awareness. First, the Sunshine State projects as one of the highest-dollar markets for pot sales by 2024. The allure of saturating the Florida market with dispensaries is twofold. More than 110 of the companies approximately 160 operating dispensaries are located in the Sunshine State. While most MSOs were opening a handful of dispensaries and cultivation facilities in as many legalized markets as possible, Trulieve was laser-focused on medical marijuana-legal Florida. What's really allowed Trulieve Cannabis to stand out from its peers is the company's approach to expansion. Nearly three-quarters of all states have legalized weed in some capacity, which is providing more than enough organic opportunity for MSOs to shine. Both mouthwash and hair products sell in the $30 range.However, this shouldn't worry Trulieve's shareholders, or those of other U.S. The manufacturers of some mouthwashes on the market contend that they wipe out traces of marijuana and other illegal or illicit drugs, while detoxifying shampoo products eliminate impurities that signal marijuana use from hair samples, both allowing individuals to pass these drug tests. Other screening methods include saliva swabs and hair samples. ![]() Some drinks on the market can be used as little as one hour prior to a drug test, according to the manufacturers, and can sell for as little as $25, with more comprehensive kits selling for $70 or more. Most drug tests in corporate America take urine samples, for which various "detox" drinks exist and act to flush traces of marijuana from an individual's system. A range of products exist to eliminate traces of marijuana use, from drinks and capsules to mouthwash and shampoos. With many US companies increasingly screening job applicants via drug tests, evidence of the use of marijuana can seriously affect an individual's future employment.
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